Marketo Webinar: Nurturing Leads Through Interactive Content
Marketo webinar on nurturing contents through the sells funnel through the use of interactive content. This webinar examines the old methods of generating leads through whitepaper squeeze pages and other tactics. Today’s decision-makers do not have the patients for whitepapers, nor do they want to fill out lengthy forms to access them. By converting whitepapers into blog-friendly content or infographics, it’s possible to gain a greater organic reach while making the content much more engaging.
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