Webinar: Direct Mail & Social Media
Printing Impressions and Dukky present this webinar on blending direct mail and social media marketing. This webinar is pointed towards printers, especially those trying to convert into full-service marketing solution providers. The webinar focuses on direct mail’s role in cross-channel marketing, specifically social media. Dukky has a great case-study from Chik-Fil-A that blended direct mail with social media sharing. The campaign saw a response rate much greater than 100% through the viral reach of social sharing. Webinar sponsored by Canon.
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